PURE: a pioneering spirit, reimagined

Exclusively unveiled at Mountain Planet 2026, PURE embodies a new approach to cable transport, where design and engineering go hand in hand.

Drawing on 90 years of French expertise, PURE is the latest addition to the LIFE range, a new generation of ropeways, designed for performance, durability and quality. More than a new product, this cabin affirms a vision : a more human, elegant, warm and accessible cable mobility.

Pure follows POMA’s historical continuity, reinterpreting the iconic SP4 “egg” cabin, created in 1996. Its distinctive and refined oval shape builds on this heritage while meeting the needs of modern life, whether in the mountains or in an urban setting.

Bien plus qu’une cabine,

Une véritable expérience de voyage

Its large glass surfaces, flowing lines and thined structure create a sense of space, offering sweeping views and an immersive travel experience.

Every detail inside contributes to an overall sense of quality. The materials, lighting and sound design – developed in collaboration with Focal, the French leader in high-fidelity audio – come together to create a refined, cohesive atmosphere.

Developed as part of the LIFE R'way initiative, PURE boasts a 95% recyclability rate, with sustainability and performance considerations incorporated throughout its entire life cycle.

The PURE Cabin in images

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A tribute to the past and a product of the present, PURE represents a new chapter in POMA’s cabin evolution, offering passengers a fresh experience.

Click here to discover PURE and immerse yourself in the world of this new cabin!

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PRESS RELEASE

POMA UNVEILS PURE, A CABIN THAT SIGNALS THE GROUP’S NEW MOMENTUM