written in POMA’s DNA
Inherited from our history that began in the heart of the mountains, Sustainable Development is part of our DNA, inspires our achievements, and impels us to offer ever more innovative and adapted solutions.
It is therefore quite natural that the POMA Group, aware of the growing importance of environmental, social and societal issues, structured its Corporate Social Responsibility approach at the end of 2019 to work towards a fairer world that is more environmentally and people-friendly.
Driven by a deep desire to give meaning and coherence to our actions, this initiative embodies our aspiration to interact with our various stakeholders and our determination to implement a concrete CSR action plan:
- • In line with the principles set out in the international standards (ISO 26000, Global Compact).
- • In accordance with the values of the Company and its mode of Governance structured around private family shareholding.
INNOVATIVE & SUSTAINABLE
TERRITORIAL FOCUS & LOCAL DEVELOPMENT.
& SOCIAL POLICY
VALUES & FAIRNESS OF PRACTICES
“Urban ropeway transportation, a future ally for cities”
We invent and build means of transportation that promote soft and sustainable mobility: ropeway transport is a 100% electric, quiet and carbon-free transport system, which limits its environmental impact and requires a low footprint.
It is fully consistent with energy transition and was identified during the Grenelle de l’Environnement forum in France as one of the most effective solutions to reduce pollution and combat the emission of greenhouse gases and other harmful substances.
In urban areas, ropeway transport therefore offers all the advantages necessary for the sustainable development of cities.
“Contribute to the transformation and sustainable management of our mountain regions”
At POMA, we are proud to be engaged in the transformation of our region. Our soft mobility solutions are revitalising our valleys and peaks, connecting them without polluting the environment.
Ropeway transport offers a credible and relevant alternative to road transport. It is the perfect solution for crossing uneven terrain and natural obstacles and addresses the challenges of pollution, as 57% of GHG emissions in mountains is due to road travel for resort access and to intra-resort traffic (Source: Carbon balance of resorts in 2010 by ANMSM in partnership with ADEME).
Considered by all players as a fundamental impetus of the next generation mountain, the ski elevator is a valuable asset for both tourism and soft mobility.
In this sense, POMA is also active in various organisations and working groups concerned with mobility and the environment in the mountains.
Innovation for sustainability
Recognising the urgent need to further reduce the environmental impacts of the Group’s activities, the R&D teams have identified several focus areas and formalised several priority objectives: enable our customers to optimise their energy consumption, reduce the visual and noise pollution of our ropeways, strive to integrate them into the landscape, and actively participate in projects that will contribute to sustainable mobility in the regions where we are operating.
Eco-responsibility wherever we are
POMA’s eco-responsible vision applies first and foremost internally, both at the Group’s engineering and industrial sites and also at the construction sites.
As such, a number of actions are being carried out to reinforce the approach we have initiated.
The proper management and reduction of our waste at all stages of our activity is another important challenge.
Monitoring indicators are put in place by the Quality and Environment teams and we are constantly looking for solutions to optimise and recover waste. Some examples: significant reduction of packaging, re-use or recycling of our computer equipment through a company that aims to re-integrate people through work.
On the ground, an “Eco-Construction” charter and a precise checklist are put in place with the teams and subcontractors involved in the construction sites in order to guarantee a high level of safety and respect for the environment.
All of these actions, together with its Quality and Integrated Environment Management System, helped POMA to achieve ISO 14001 certification as early as 2009 for the scope of its head office. This certification was extended in 2011 to all its activities including design, production and construction.
« Made in France » culture
Since its creation in 1936, POMA has been constantly defending and developing French design and manufacturing. Its four industrial subsidiaries are located in Auvergne-Rhône-Alpes and have overall control over ropeway transport projects, offering unique know-how.
The Group has invested significantly to strengthen its production facilities in France, close to its engineering centres, with the construction of the new site in Gilly-sur-Isère, which today houses two hubs of expertise: the manufacture and assembly of mechanically welded assemblies, and the installation and maintenance of ropeways. All of the companies chosen to construct this new site were local French companies.
Being local wherever we are”
Though we advocate “Made in France” for the design and manufacture of our installations, we attach particular importance to forging close ties with our customers, our operators, and their users.
Employment growth, knowledge transfer and employability of local populations
The development of service activities has generated new drivers of socio-economic development, as part of the operation and maintenance of ropeway systems alongside our customers:
In this context, we provide more than 7,000 hours of training to local teams, thanks in particular to our UPILOT® digital training tool developed by POMA teams.
In countries that do not yet have a ropeway culture, POMA relies on its multicultural teams to train and upskill local resources.
We transfer to the teams the skills needed to ensure the sustainability of each project and thus the sustainability of jobs at the local level.
In some cities, such as Medellin, Colombia, a special connection has been forged between the local POMA team and the inhabitants of the neighbourhoods where the “Metrocable” has been operating since 2004.
The project not only helped to open up certain areas of high urban density and facilitated access to the city centre (10 minutes by gondola lift as opposed to an hour’s walk), it also gave rise to numerous solidarity initiatives and paved the way for a meaningful dialogue with the inhabitants, in direct connection with one of our Colombian employees.
and social policy
The women and men who make up POMA are our wealth. Thus the company strives to create an environment conducive to their professional and personal development.
At the heart of our Human Resources policy: an ambitious training plan, the upgrade of the human capital, the management of jobs and skills and the well-being of our employees.
Several events are organised throughout the year to strengthen the bond and to foster dialogue within the company and the Group. With this in mind, the creation of the POMA Corporate Foundation has led to the establishment of a skills-based sponsorship programme, offering each employee the opportunity to participate in a day of solidarity with a partner association.
The Foundation epitomises the Group’s values of Solidarity and Commitment. It also embodies the wish of the employees from its various entities to take part in a unifying, meaningful project, to act together for the common good.
POMA also strives to promote inclusion and to develop employment for people with disabilities or young people from priority neighbourhoods. At the same time, awareness-raising actions are conducted internally.
Since training is one of the strengths of the Group's development strategy, POMA also takes initiatives outside the company through education-oriented actions, by regularly hosting schools and passing on to students the culture of professions and know-how, innovation and pioneering spirit.
In areas or countries that need it, this commitment to education translates into targeted social actions to develop the integration of the most disadvantaged.
This is the case in Colombia where POMA organises educational workshops. Some 700 Colombians – children, young people and adults – have already been able to benefit from this and the “Metrocable” project has become a catalyst for integration.
But this is also the case locally, in the Rhône-Alps region, with the assistance given to schools in priority areas.
As a reflection of the human dimension and our corporate values, POMA created its Corporate Foundation at the end of 2019 to work for the common good of the community.
Its mission: encourage and develop mobility, an area in which the Group has substantial expertise and experience, in the fields of sport, disability, solidarity and the environment.
The Foundation supports non-profit organisations and project promoters through skills-based sponsorship, with its teams involved in the field alongside local associations, thus participating fully in the development of the regions.
POMA Colombia paves the way
In Colombia, POMA has been supporting several associations and organisations in the city of Medellin for the past six years, with a view to collaborating with the inhabitants and the neighbourhoods where the “Metrocable” is operating.